When will the new Nokia 3310 be sold?

TASS/Reuters

BARCELONA, February 26. /TASS/. The Finnish company HMD Global (has a license to produce smartphones under the Nokia brand) will begin global sales of a modern version of the classic push-button Nokia phone 3310 in the second quarter. This was announced by company representatives at a presentation at Mobile World Congress 2017.

Nokia 3310 was originally released in 2000 and this phone is known for its long battery life and durability. The updated device will be able to work for a month after recharging, its cost will be €49. The company did not specify when the phone will go on sale in Russia.

In addition to the updated Nokia 3310, global sales of the Finnish brand's line of smartphones will also begin in the second quarter of 2017. operating system Android (owned by the American corporation Google). Nokia smartphone 6 has already been launched in the Chinese market and will be launched worldwide in the second quarter, priced at €229 for the standard version and €299 for the limited edition model. At the same time, sales of two other smartphones in the line will begin - Nokia 5 (€189) and Nokia 3 (€139).

In past year Nokia announced that it plans to begin a return to producing smartphones in 2017 after selling its mobile business to US-based Microsoft several years ago. Then the company noted that Nokia Technologies (one of Nokia's divisions), in accordance with a strategic agreement regarding brand rights and intellectual property licensing, would transfer to HMD Global Oy, a new company created in Finland, an exclusive global license to create phones and tablets under Nokia brand. At the same time, Nokia will receive regular cash compensation from sales. mobile devices. HMD plans to invest $500 million over the next three years to promote Nokia-branded products in the global market.

Also during today's presentation, the company announced the development of business in the field of telemedicine. Nokia bought health gadget maker Withings last year and today announced it will relaunch Withings devices under the Nokia brand. Special mobile app receives from these gadgets (including " smart watch", electronic thermometer, scales, pressure meter and other) data on the patient's health and aggregates them. Today Nokia launched a platform that allows doctors to monitor the condition of patients using data from the company's brand of smart gadgets.

Nokia is a Finnish multinational company, a manufacturer of telecommunications equipment for mobile, fixed, broadband and IP networks. Nokia shares are listed on the Frankfurt and New York stock exchanges, as well as on the Helsinki stock exchange.

Nokia has released a new version of the legendary model

Screenshot nokia.com

Nokia has released a new version of the 3310 model. The phone will go on sale in 2017, its cost will be almost 50 euros. The original Nokia 3310 became one of the company's most famous and best-selling phones. There are jokes on the Internet that this phone is so durable that you can crack nuts with it, and many memes are dedicated to its indestructible battery.

Sostav compared the remake with original phone and found 5 reasons to buy and 5 reasons not to buy new Nokia 3310.

5 reasons to buy

1. Incredible survivable battery

If the old Nokia 3310 had an excellent battery, then the new model is simply phenomenal. The previous version could work in standby mode for up to 10 days, but it was discharged after 2-4 hours of continuous conversation. The current Nokia 3310 can withstand up to 22 hours of talk time, and will work in standby mode for up to 30(!) days.

At a minimum, this phone will come in handy on hikes, long trips, and in all other situations when you are away from a power outlet for a long time.

2. Durability of the previous model

The original Nokia 3310 became famous for its extraordinary durability. People on the Internet often recall how they played football with this phone, dropped it from the tenth floor, and even cracked nuts. For the most part, the problem was in the design of the phone: from strong impacts, the device broke into three parts - the battery, the cover and the base. At the same time, the screen did not break due to its small area, and the phone itself did not break due to its durable monolithic design.

The current phone is significantly thinner than the previous one, but is designed exactly the same as the previous one. So you have to count on, if not the same, then at least decent strength.

3. Nostalgia

One of the unobvious, but most important reasons purchase new model- nostalgia. In the early 2000s, all successful people had this phone, but less successful people(and schoolchildren) dreamed about him.

Now schoolchildren have grown up, and businessmen of the 2000s bought iPhones, but the memory of the old Nokia 3310 remains. Buying this phone is as nice as buying something nostalgic, like Love Is gum or a Tamagotchi.

4. Internet detox

“Push-button phones” are often used as a means of Internet detox. Using these phones you can make calls and send SMS, but you cannot access the Internet. If you use the Nokia 3310 as your main phone, and not in addition to your smartphone, you can free yourself from pointless feed updates and intrusive notifications from social networks.

5. Telephone for grandparents

The phone still has a limited number of features that will make sense to even the most casual user. WITH using Nokia 3310 can make calls, send SMS, play snake, and it also has a camera.

In addition, it has a clear interface and large buttons, that is, the model is suitable for grandparents who are reluctant to use technology.

5 reasons not to buy

1. Price

The phone will cost from 49 euros - now it’s about 3,000 rubles. For this amount you can buy an inexpensive smartphone. For example, on Internet sites inexpensive smartphones from the operating room Android system 6.0 and 4 GB memory can now be purchased for 3,000 rubles.

A simple phones with functions similar to Nokia 3310, they are even cheaper on the market - within 1000 rubles.

2. Snake

One of the most unfortunate innovations of the new model is the Snake game. The game is completely different from the usual pixel “Snake”: the picture is now in color, and the game itself ends much faster due to the fact that the thickness of the snake is much more than one pixel.

The “snake” was the same symbol of the phone as the “eternal” battery and strength, but in new version she is completely different. That is, nostalgia did not work.

3. Design

Fans around the world were disappointed with the design of the new phone. Runet users compared the model to a “remnant” and were upset that the device did not retain the old design. At the same time, before the official release there were rumors that the phone would be an exact copy old model in new colors and with advanced features, but this did not happen.

4. It is not known whether it is so durable

We have already written that the strength of the original version has become a legend, but will it be new phone so indestructible is still a mystery. The design of the phone has remained virtually unchanged, but the thickness has changed. We will find out very soon whether this will affect the quality.

Many have already been made for the current Nokia 3310 crash tests, and, most likely, reviews of the new model will soon appear on the Internet.

5. Made in China

The previous Nokia 3310 was assembled in Finland, and the current one will be made in China. The inscription “Made in China” has long become a bad meme, but it is unknown whether the country of assembly will affect the quality of the phones. Nowadays, most of the world's smartphones are made in China.

Together with a new line of smartphones under the Finnish company’s brand, it is planned for next month. According to experts, sales of the new product will allow the Nokia brand to occupy Russian market up to 5%.

According to the source, the Finnish company HMD Global, which has a license to produce devices under the Nokia brand, will present the Nokia 3310 in Russia on May 16. On the same day, official sales of the device, which became famous in the early 2000s due to its durability and capacious battery, will begin in the country's largest retail chains.

A representative from HMD Global neither confirmed nor denied this date; he only noted that “the price and start date of sales of the new line in Russia will become known in the second quarter of 2017.”

HMD Global presented an updated version of the Nokia 3310, famous for its “indestructibility,” at the Mobile World Congress in Barcelona in February this year. As the manufacturer reported, the phone is equipped with a 2-megapixel camera, a MicroSD slot and an MP3 player. The new 3310 should be available in four colors: glossy red and yellow, and matte gray and blue. The device will be able to work for almost a day in talk mode and a month in standby mode, as was the case with previous version Nokia 3310.

Next week the new product will go on sale in Europe, but, according to the latest data, it will cost not €49, as the manufacturer promised at the presentation, but about €10 more. In Austria, the device will be sold for €59, in Germany – for €58. In these countries, the Nokia 3310 2017 will be available for purchase after April 28. The cost of the model in rubles has not yet been announced.

The original Nokia 3310 was introduced in 2000. The device was produced by Nokia itself. In 2001, the company's turnover amounted to €31 billion, by this indicator it was the largest in the market mobile phones in the world. In total, Nokia sold 126 million 3310 devices.

However, over time, other manufacturers began to squeeze the company, and in 2013 Nokia announced the sale of a “mobile” Microsoft business for $5 billion, another $2.2 billion was paid for patents in the field of mobile phones. Microsoft continued to release Lumia smartphones in his operating room Windows system Phone, but since 2014 they have been renamed to Microsoft Lumia, and the Nokia logo remained only on push-button devices. In 2016, Nokia granted the right to use its brand to HMD Global, which was specially created for the production of mobile devices. Former Nokia top manager Arto Nummela became the head of HMD Global.

The success of the Nokia 3310 remake, according to a Svyaznoy representative, will be facilitated by the fact that, despite the growing popularity of smartphones, push-button phones continue to be in demand - in the first quarter they accounted for approximately a quarter of mobile phones sold in Russia. “For many Russians, the basic functionality of a phone is enough - calls and SMS,” explains a representative of the retailer. “Plus, the price of a push-button device is significantly lower than that of a smartphone.”

When can I buy a new version of Nokia 3310 in Russia? This question is increasingly being asked to search engines, because until now there has been no official information about the start of sales of the new Nokia versions 2017 on the Russian market. Nevertheless, very soon the new product should appear on store windows, and a number of facts testify to this.

Update from 05/16/2017: Read users of the new version of Nokia.

Buy Nokia 3310 in Russia

The phone will definitely appear in Russia. Now we speak about this with complete confidence, because on the official website of the company there is even a Russified promotional page for the product, where you can leave your contacts to be the first to know when Nokia goes on sale. If you are going to buy Nokia 3310 2017, feel free to leave your details so as not to miss this moment. After all, the demand for the new product, according to preliminary information, exceeded all expectations. Most likely, in Moscow the phone will be sold through large resellers.

Naturally, on our resource we will publish news about the start of Nokia 3310 sales in Russia as soon as they start.